DFL Economic Report 23-24

The image is a collage that shows two different scenes. On the left, there's an action shot of someone playing an instrument. On the right, it depicts a crowd of people, possibly attending a sports event or some other gathering, given the presence of individuals with logos and a person on a wheelchair, which could indicate an accessibility area at the event. Both images appear to be taken from a distance and may not have a clear focus due to the angle and compression required for stitching them together.

German licensed football

#BundesligaWIRKT

The 36 clubs of the Bundesliga and Bundesliga 2, which merged in 2000 to form the DFL Deutsche Fußball Liga e.V., are socially committed in a variety of ways. However, there is no simple or short answer to the question of what professional football does for society.

The 36 clubs are so different in their structures and traditions, and the ways and means of becoming socially active are just as diverse. Most clubs are primarily involved in their home region. In many cases, they work together with local partners, projects or institutions. Overall, more than a million people benefit directly from the clubs' involvement every year.

The image shows a digital display with text and a graphic. On the left side of the image, there is a large logo of the European Union featuring red, blue, gold, and silver colors, which are colors typically associated with the EU flag. Above the logo, there is a banner with the word "HUMAN RIGHTS WEEK" in white text against a blue background. Below the banner, the main message reads "#bundesliga WRITTEN" in bold, red letters, which suggests an initiative related to Bundesliga writing. The right side of the image is dominated by a blurred photographic background with European national flags, although the focus is on the red flag with the Bundestag symbol and the German national flag adjacent at the right side. The overall impression is that of a digital billboard or advertisement for a human rights campaign in Germany related to soccer.